Agency: In-house
Company: Spaceship
Role: Brand Designer
Spaceship is an investment app built on the idea that investing should be accessible to everyone, especially younger Australians and those without previous investment knowledge or experience.
When I joined, my focus was on refining and evolving the existing brand system to make it more consistent and cohesive across every touchpoint. From digital campaigns and lifecycle emails to the website and app, I worked on bringing everything together under a clearer, more unified visual language.
A big part of this was simplifying how the brand communicates - using approachable visuals, warm tones, and straightforward design to make investing feel less intimidating and more accessible - and balancing this with Spaceship's future-focused, tech-forward investment philosophy.