Agency: In-house
Company: Spaceship
Role: Brand Designer, Photography, Art Direction
Real Money Talk is Spaceship's content series that explores how different people think about money, wealth, and investing. It is an important part of how Spaceship communicates that investing can be for real, everyday people, as much as it is for those who are absorbed in the financial world.
For this campaign, we took a human approach, bringing real customer voices to the forefront. We paired their quotes and personal perspectives with portraits of real people, creating a series that feels honest, relatable, and grounded in real experiences.
We intentionally kept the photography simple and relaxed, not overly styled or polished, to reflect the idea that investing isn’t reserved for a certain type of person. It’s something anyone can do to get ahead in life.